Objective: Create client branding and target audience for Tamara, a coffee and tea company. Design branding materials for the client, as well as two product variations per coffee and tea product.

My Approach: I began with brand ideation, creating a variety of logos and assets to communicate the brand identity. The logo is designed to resemble both a rose and a mug as a dual meaning for branding imagery and the actual product being sold.

Programs Used: Illustrator, Photoshop, InDesign